Ken Schaefer

Insurance Brand Case Study: Targeted Social Campaign Converts New Customers

Healthcare professionals were turning to social media and search engine sites to research insurance options, a departure from their traditional researching methods. Noting this important shift, we...

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2 min read

Amazon Search Optimization

You’ve heard of SEO, SEM, HBO, QVC – okay, scratch the last two, but you see where we’re going with this. SEO and SEM are marketing strategies that...

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2 min read

YouTube SEO: The Marketing Strategy That Can No Longer Be Ignored

Working in SEO, it’s more than just on-page content, it’s about finding various mediums to grow a brand organically. A new trend is starting to...

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4 min read

Time to Get on the AR Bandwagon: How Augmented Reality is changing the Advertising Landscape

What is Augmented Realty? Whereas Virtual Reality (VR) gives users a 100% digitally immersive experience, Augmented Reality (AR) is technology that...

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3 min read

Snapchat’s Latest AR Ad Format for Brands – Sponsored 3D World Lenses

The millennial audience is an elusive one, forcing marketers to look for new, innovative ways to engage them. One thing we know for sure about...

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2 min read

HQ Trivia: Where Mobile, Digital and TV Collide, and Why Marketers Should Be Watching

“Do you want to be a millionaire?” For years, this notorious question has had many dreaming about playing and winning a game show. Well, wonder no...

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3 min read

A Starter’s Guide to Marketing on Amazon

A recent report from ClickZ in partnership with Catalyst, revealed that fifty-five percent of American shoppers start their purchase journey on...

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3 min read

How Purchase-Based Consumer Data is Helping Brands

This article originally appeared on Forbes.com.

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3 min read

The SEO Process: Structure and Strategy

Last week we talked about the value of having SEO and Copywriters work together to craft SEO optimized copy, this week we’ll dive deeper into the SEO...

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2 min read

AdWeek Recap Round 2: All About Millennials

As we mentioned last week, our team made the most of Advertising Week NY. We were hopping from venue to venue around Times Square to hear about all...

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3 min read

Ad Week: Unlocking the Potential of Content Creation

The Beeby Clark+Meyler team was running all over Times Square during Advertising Week NY, attending dozens of sessions to hear from industry thought...

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1 min read

BCM Wins Digiday WorkLife Award!

Beeby Clark+Meyler is excited to announce that we are a winner for the Most Dedicated to Employee Growth – Small Agency in the first annual Digiday...

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1 min read

BCM Nominated as a Finalist in Digiday WorkLife Awards

Beeby Clark+Meyler (BCM) is excited to announce that we are a finalist for the Best Small Agency Most Dedicated to Employee Growth category in the...

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