Ken Schaefer

3 min read

“Watch” Out, YouTube! What Brands Can Expect for Facebook’s New Video Platform

Over the last couple of months, rumors have been circulating about Facebook’s development of a video platform designed to compete with major streaming services—like Netflix—and traditional TV. Those...

Read More

4 min read

What Does Browser Ad Blocking Mean for Users and Advertisers?

Browser Ad Blocking: Enhancing User Experience or Just Plain Scary for Advertisers? Currently, the big story in the browser wars is ad blocking...

Read More

1 min read

Stokke Appoints Beeby Clark+Meyler to Manage Digital Acquisition Strategy in the US

NEW YORK, Aug. 1, 2017 /PRNewswire/ — Beeby Clark+Meyler (BCM), the award-winning digital advertising agency, announces the addition of Stokke®, a...

Read More

4 min read

The Future of Voice Search

In the ever-evolving landscape of search, voice activated search stands as one of the most significant trends in recent memory. Google recently...

Read More

2 min read

SEO and Copywriters: Working Together Works

In Part One, Erin Mitchell, copywriter at BCM, talked about how SEO experts and Copywriters can work together to maximize content value and increase...

Read More

2 min read

Instagram Aims for Transparency for Users and Brands with New Feature

Today, Instagram rolled out a new feature to select users and brands aimed at providing more transparency into sponsored and paid posts....

Read More

3 min read

SEO and Copy – The Dynamic Duo

Google “SEO and copywriting” and you’ll get thousands of articles debating what’s more effective—do you write for the web or do you write for the...

Read More

3 min read

#NuggsForCarter: What a 16-Year-Old’s Plea for Chicken Can Teach Brands About Twitter

Social media history was made today. A previously unknown 16-year-old from Reno, Nev. now reigns supreme as the owner of the most-retweeted tweet...

Read More

2 min read

Success in Mobile Marketing: Is Your App Reaching its Full Potential?

As part of a two-part series, I’m sharing my thoughts on how brands must adapt to succeed in this new era of mobile marketing. Earlier, I addressed...

Read More

2 min read

Facebook Rolls Out “Facebook Stories” but Brands, Be Wary

What are Facebook Stories? Facebook recently rolled out Facebook Stories on their mobile app, a new feature that allows users to share a collection...

Read More

Amy McClain to Speak at MediaPost Search Insider Summit

Beeby Clark+Meyler Director-Performance Marketing Amy McClain has joined the lineup of MediaPost’s Search Insider Summit in Key Largo Florida, taking...

Read More

5 min read

Success in the Mobile Evolution: Data First, Not Downloads

In a two-part series, I’m diving a bit deeper to address how brands need to adapt to succeed in the mobile evolution, starting with user acquisition.

Read More

Beeby Clark+Meyler Announced as Finalist in Digiday Content Marketing Awards

Beeby Clark+Meyler (BCM) has been named a Digiday Content Marketing Award finalist in the Most Effective and Measurable Campaign category.

Read More