Digital Marketing Blog of BCM

Lijo Joseph Predicts What's Next at MediaPost Search Insider

Written by Ken Schaefer | Nov 7, 2014

What “bright shiny object” should the advertising industry have its collective eye on for 2015? At MediaPost’s Search Insider Summit in Park City, Utah on December 11, Beeby Clark+Meyler Senior Director of Performance Media Lijo Joseph will discuss the startups, apps and technologies that marketers should be watching in the coming year.

Lijo, who recently spoke about changes to the agency trading desk model at OMMA RTB, is the author of “On Our Radar,” a column that spotlights the companies rocking the digital advertising scene. Follow the BCM blog to keep pace with the companies, trends and technologies you should be watching, too. This year’s Search Insider Summit will focus on “The Search for Life After Keywords,” bringing together the best and brightest in search marketing.